In Part 2 of this series Jeanine Coetzer, Senior Associate and Zama Buthelezi, Partner, at Spoor & Fisher, consider the South African regulatory framework that governs green claims and the obligations that brand owners have regarding the accuracy and credibility of their advertising. 

Consumers increasingly want to know the origins, composition and environmental impact of their purchases. In response, the market has seen a surge in goods, services and businesses claiming to meet this demand — so-called green claims, says Jeanine Coetzer, Senior Associate and Zama Buthelezi, Partner, at Spoor & Fisher. 

One crucial skill that PR professionals must have is the ability to write impactful and captivating press releases. While practice is essential, having guidelines to follow can greatly assist in achieving your desired results and reaching your goals with each release you publish.

The famous saying "it takes a village to raise a child" can also be applied to any community or SMME wanting to grow and prosper. Clinton Thom, Radisson Blu Hotel Waterfront General Manager, Ursula Fear, Salesforce Senior Talent Programme Manager and Andrew Bourne, Zoho SA Regional Head, provide insights into how businesses can support local communities. 

As the world trains its eyes on COP29, it's worth looking at how and why organisations should embed the United Nations Sustainable Development Goals (SDGs) into their everyday operations — not just for the good of people and the planet but also as a powerful catalyst for profit or fundraising, says Gemma Thompson, Head of Development at Good Work Foundation. 

Samsung Electronics has commemorated its Foundation Day on Friday, 1 November. This year, the festivities extended beyond a single day as all Samsung offices around the world participated in the Samsung Employee Volunteering Programme from Friday, 1 to Thursday, 14 November.

The DO MORE FOUNDATION has released the 2024 Impact Report in honour of World Children's Day, celebrated annually on 20 November. The foundation has supported 526 ECD centres and empowered 1 260 ECD workers to ensure the 20 929 young children under its care are afforded quality nutrition, early learning and supportive caregivers. 

The Institute of Waste Management of Southern Africa (IWMSA) KwaZulu-Natal branch has hosted the biennial KwaZulu-Natal Waste Management Awards. The awards has celebrated the province's leading sustainable businesses at a gala dinner held at the Mount Edgecombe Country Club. 

PR professionals are experts in communication, and as the younger generation becomes the primary target audience, they must learn how to effectively communicate with them too. By familiarising themselves with Gen Z and Gen Alpha slang terms, PRs can better tailor campaigns towards this demographic and engage with them more efficiently.

Reach For A Dream, in partnership with global healthcare company Organon, has unveiled a new Dream Room at the Rahima Moosa Mother and Child Hospital. The Dream Room is designed to provide a sanctuary for children battling life-threatening illnesses, offering a much-needed escape filled with joy, creativity and hope.